Superhero Organ Donation Ads

Brazilian digital artist Marcel Fukuwara helped make these ads for the government of the state of Ceará in Brazil. The ad’s message is simple: “The Real Power is in You.”

These clever ads encourage people to donate their organs to save lives, thus becoming superheroes themselves. I think it’s brilliant. I just wish there were more heroes represented. Organ donation is one great way in which ordinary humans can make a big difference.

superhero organ donation

superhero organ donation

superhero organ donation

superhero organ donation

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